Posted on September 27, 2008
I am reading this article, Ballmer still searching for an answer to Google. The article explains that Microsoft “may be the only company in a position to provide ‘any real competition’ for Google in the online search business.“, that it may invest some significant amount of money in a “five-year task” :
We need to do some work to fundamentally reinvent the search business model… You don’t brute-force your way into a market. You only make great strides when you redefine the category for the user.
Well, it is not simple to understand who Goliath is in this case (because, of course, we would try to support David here). So, who is David? I personally think that promoting a real alternative to Google can only be great for all of us, the users. I would have certainly preferred that an alternative to Google would have been provided by a non-for-profit organization. I want, though, highlight two points:
- the idea of reinventing the search business model is, IMHO, great. Let’s stop copying what others do… Let’s put the face on!
- providing alternatives to an hegemonic system is too important.
Posted on September 2, 2008
So, here it is, the long awaited “Google Browser” (called Google Chrome, but the site should go online only tomorrow) has been unveiled in an unconventional announcement in the guise of a comic book.
For the moment, I hold any new comment. I read my old post (from last August). Let’s see if this move will actually make the battleground more free ( by removing the artificial obstacles that an evolution of the Browser technology found because of the war between IE and Firefox) or it will simply be a vehicle by which Google will transform its “presents” (GMail, GCalendar, G<something else>…) into “de-facto” standards.
The initial announcements explicitly thanks what Firefox and Apple Safari did and, more important, commits Google to open-source the innovations that are certainly present in the new Browser.
I suggest people to start reading this post from John Paczkowski, especially what he says at the end:
with its view of the Web as a Web of applications and its multi-process/multi-application design, Chrome almost seems more an operating system than a browser, doesn’t it? Funny, isn’t it. Google’s long been rumored to have been developing a browser and an OS. Who would have known they’d be the same thing ?.
Without having seen and tried yet the Google Chrome browser, I tend to agree with John on the fact that Google is probably shooting towards something that is more an RIA platform than a simple browser.
I would only ask a question. Given the “open source” nature of Firefox, why Google deployed another open-source initiative instead of joining the forces around Firefox ?
Let see when we will better understand how Google Browser is done.